What Constitutes Spam?
Wednesday, June 28th, 2006I got an instant message today from one of my downline folks at TS25. She was concerned that her upline sponsor had been changed and sent me a copy of a message from a person claiming to be her sponsor. I assured her that I was still her direct upline sponsor, and told her that the message that she had received was spam. It was a blantant attempt from someone, probably in her syndicate (not her upline), who wanted her to join his site and post an ad for TS25. It was unsolicited information about another program wrapped in the guise of advertising TS25.
Is this spam?
I would classify it as such. First, the guy lied. He wasn’t her upline sponsor. Second, it wasn’t about how to better use TS25 or how to improve the syndicate position or anything like that. It was a cry for a new member for his own program.
There are ways to avoid spamming when contacting downline members and still advertise your program.
How?
Simple you offer help. Build a relationship with your downline members and it will pay off big in the end. Ask folks what their interests are. See if you have anything in common. But above all, if they’re new the online marketing world, teach them the ropes. Give away your best secrets and perhaps they’ll follow you to the end of the earth. Seriously.
Tony Tezak, who recently retired from this game, was one of the best downline managers in the business. He knew how to take care of the folks that he recruited and made lots of money in return. Why? Because people trusted him and relied on him to give them the right information and to lead them into quality opportunities.
But you can advertise in these helpful messages and not upset your downline or the program owner. Use your signature line! Your name, a link to your site, and your email address is usually quite effective.
Another great way to advertise in a message to your downline is by using the “P. S.” People often read these first. Why? Because they’re curious about what was so important that you needed to add a post script.
Here’s what I mean:
P. S. For more information about the traffic exchange industry, subscribe to Hit Exchange News.
That P. S. isn’t a blatant ad, it’s a link to an alternate source of information. It works great for me because I write a column there. So, it’s a win-win situation. My downline member gets more important info and I get readers who may enjoy what I write and then visit my sites. See how great that works?
There are so many ways to advertise without spamming. Be creative! And remember when writing to your downlines, offer value first by way of information. Then, they’ll be more open to what you want to present.
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Pat Marcello really hates to be spammed and avoids spamming others. Learn more about what’s going on in the world of online marketing at OVBlogger.com.